SPEED SERIES BROADCAST FIGURES AVAILABLE

The 2009 Speed Series programmes have reached an audience across the globe and with a similar deal in place for the 2010 season, provides a superb platform for sponsors and brands to showcase their association with the premier UK endurance series.

Just some of the figures are:

• Over 13.5 hours in total air-time on Sky Sports
• 12 hours in total air-time on Motors TV
• 49% of Sky Sports programming with either prime-time or secondary slots
• 58% of Motors TV programming with either prime-time or secondary slots
• Sky estimates place average viewing figures for Raceworld at 0.2 million viewers per episode.
• Additional international coverage to Australia, France, Italy, Finland, Poland and the Middle East region via Raceworld
• European coverage to 38 European countries, including UK & Ireland, via Motors TV. Now with 17.6 million homes subscribing.

The attached document shows a more detailed breakdown of the figures and can provide a useful tool when speaking to sponsors or customers.